Juicy Watches
Conceptual Commercial Product Photography
This project explores conceptual product photography through a surreal still life series featuring consumer watches. Each watch is visually split in half, releasing colorful liquid that mirrors the flavor of the watch face, and paired with fruit chosen to amplify color, texture, and indulgence. The imagery is designed to elevate a familiar product into a bold, eye-catching visual concept suitable for advertising and brand storytelling.
The concept was developed to present a product in a way that feels indulgent, playful, and visually unexpected. By cutting each watch in half and allowing color to spill outward, the images transform timepieces into sensory objects — less about function and more about desire. It asks the consumer, "Which flavor are you?"
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Check out the behind the scenes.